Breakout Stars Korean Artist, K-Pop, and the American Music Industry The emergence of Korean culture in the United States isn’t something that is new. For years artist from South Korea have slowly become a part of American culture, such as Rain a K-Pop and R&B artist who starred in the movie Ninja Assassin and was named one of Time Magazine’s “100 Most Influential People Who Shape Our World.” Bryan Walsh wrote in the 2006 article on Rain that, “ Rain is the face — and well-muscled torso — of pop globalism” (time.com). Although Rain didn’t debut with an English language album he was able to establish himself in the United States and bring over the Hallyu Wave to the Western World. In Choe Sang-Hun and Mark Russell’s article “Bringing K-Pop to the West” they describe what K-Pop means “ K-pop is part of a broader trend known as the Korean Wave and called ''hallyu'' in Korean. The Taiwanese were among the first to notic...